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writing for success

This category contains 17 posts

Take the Brand Strength Test

It’s time to give people a reason to stop stalling…and start buying from you. Continue reading »

Marketing Keywords to Know: November 8, 2012

Asking these types of questions will help you paint a clearer picture of your target customer and allow you to make smarter marketing decisions that always cater to their needs. Continue reading »

Marketing Keywords to Know: November 1, 2012

Whether you just need confirmation that you’re on the right track when it comes to marketing your business or you’re just starting out and you could benefit from expert guidance on a small budget, you have twelve opportunities this month to participate. Continue reading »

Obvious News for the Weekend – Pictures Help Your Social Media Posts

Still at a loss about how to engage people via your social media profiles? Continue reading »

Obvious News for the Weekend – Your Website is Not a Rider

Small business owners have taken on the personalities of Jennifer Lopez, Lady Gaga, Kanye West and Justin Bieber because they are burying information, too…on their websites. We call it the “Celebrity Rider Effect”. Continue reading »

Obvious News for the Weekend – Google is Going to Ruin Our Lives Again

The omniscient Siri has stolen Google’s spotlight. She will find you a four-star restaurant within a 10 mile radius of you (if it exists), remind you to pick up your kids from soccer practice and only refer to your as “Dr. Fancy Pants” if you command her to do so. Google didn’t like that. Continue reading »

Survey Results: Success with Blogs

Wordpress is the clear favorite, but some of the up-and-coming blog platforms like SquareSpace, Tumblr and Posterous are starting to gain notice, especially from designers. Continue reading »

How To: Create a Successful Email Newsletter

After selecting an email newsletter provider (such as Vertical Response, Constant Contact or MailChimp), you should be sure to follow these rules to prevent your readers from unsubscribing, or worse, marking your emails as spam! Continue reading »

The Power of Marketing Communication – Week 3

What to wear, what to wear? It’s a common dilemma for fashionable ladies. We scour the pages of Vogue and InStyle to learn what to wear and how to wear it – only to run into a friend/co-worker/fashion rival with the same attire. If you live in Chicago, you now have a new source for unique fashion…read on to learn more! Continue reading »

Time to clear some desk space…

Freshly Baked Communications was named as a Gold Award recipient in the 2010 MarCom Awards! Continue reading »

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